MaxIQ, an AI-powered Customer Journey Management platform, has raised $7.8 million in a Seed funding round led by Dell Technologies Capital, with additional participation from Intel Capital. The investment will fuel product innovation, expand operations, and strengthen the leadership team as the company aims to redefine how B2B SaaS enterprises manage customer journeys.
Addressing a Critical Gap in B2B SaaS
B2B SaaS companies often face challenges due to fragmented tools used by sales and customer success teams, leading to inefficiencies, delayed revenue, and inaccurate forecasting. MaxIQ’s AI-driven platform unifies these workflows, providing predictive analytics and workflow automation to increase Customer Lifetime Value (CLV) and improve revenue forecasting accuracy.
Company Background & Leadership Appointments
Founded in 2022 by Sonny Aulakh, MaxIQ is headquartered in San Ramon, California. Aulakh, who has a background in AI and customer success technologies, envisioned MaxIQ as a solution to bridge the gap between customer acquisition and success.
Alongside the funding announcement, MaxIQ has appointed:
- Matt Hickey as Chief Executive Officer (CEO) – Formerly at Palo Alto Networks, EMC, and Securiti.ai, Hickey brings over 20 years of experience in scaling technology companies.
- Rob Sexton as Chief Revenue Officer (CRO) – With leadership roles at companies like Data Domain, XtremIO, and CloudGenix, Sexton has a strong track record in driving revenue growth.
What the Leaders Are Saying
“Today’s tools leave a critical gap between sales and customer success, resulting in misalignment, delays, and missed revenue opportunities,” said Matt Hickey, CEO of MaxIQ. “MaxIQ solves this by unifying workflows and delivering AI-powered insights that enable revenue teams to operate in sync and drive faster value to customers. This funding marks a pivotal moment for MaxIQ as we accelerate from category pioneer to category leader.”
Chris Hillock, Investor at Dell Technologies Capital, added:
“MaxIQ’s vision for unifying the entire customer journey is bold and creates an opportunity for companies to harness information intelligently to streamline organizational productivity and maximize value capture. We are thrilled to support the team as they drive this much-needed transformation.”
Future Plans & Industry Impact
With this investment, MaxIQ plans to scale its AI-powered platform, enhance automation capabilities, and expand its reach within the B2B SaaS industry. The company is positioning itself as a category leader in customer journey management, helping enterprises maximize customer lifetime value through AI-driven insights.
